Meet The Team
Robyn Baldwin is a self branded Alpha Female™. She is a former CFL cheerleader and fitness competitor, a published fitness model and writer, an eBook author, a FitFluential ambassador, a sponsored athlete with Magnum Nutraceuticals and a marketing manager.
Robyn completed her Honours Bachelor of Commerce specializing in Marketing in 2005 and found a passion in Advertising. She found the psychology of consumer behaviour fascinating and pursued a career in Media (the strategic, analytical side of Advertising) for the past 9 years. She has now made the move “client side” and is the Marketing Manager, Books at Kobo since April 2013.
Robyn craves being busy and began her fitness journey over 5 years ago when she started the process of training for fitness competitions in February of 2009. Robyn is a fan of women in the gym who embrace lifting weights, a yoga enthusiast, a runner, an obstacle racer, a spin instructor and fascinated with the nutritional side of health. Robyn researched and trained for a slew of fitness competitions in the Fall of 2009 learning as she went. She successfully competed in 5 competitions that year and became hooked. Robyn then competed in 2 competitions in 2010, 2 in 2011 and 1 in 2013. She has run in 2 5K races, 1 10K, 4 obstacle races including Tough Mudder, Warrior Dash and Mud Hero as well as her first half marathon, SeaWheeze.